Joshua Cooper Ramo

Supported by Hill & Knowlton

February 2007

Download Brand China (260 kilobyte PDF)

In this new report, from the author of the widely discussed paper 'The Beijing Consensus', Ramo argues that China's national image, and the misalignment between China's image of itself and how it is viewed by the rest of the world, may be its greatest strategic threat. It argues that alongside its other reforms, China needs a 'fifth transition' if the trust and understanding necessary for the next stage of its development are to be achieved.

This paper has been kindly supported by Hill & Knowlton.

Christopher J Forster

April 2006

Download China's Secret Weapon (320 kilobyte PDF)

Preface by Lord Charles Powell of Bayswater

The Wall Street Journal reported recently how foreign-invested R&D centres in China have almost quadrupled to 750 over the last four years. The Foreign Policy Centre report bears this out with statistics showing that China is now ranked third in the world for total R&D spending. It estimates that by 2010 China will have the same number of science and engineering graduates as the United States. The idea that China is a sweat-shop economy is very dated. Instead it is a growing challenge to the previously comfortable technological lead of the Western countries.

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